CMOs and GTM leaders inside large enterprises turn to 2X to rebuild how their marketing and revenue functions actually run, not simply to execute campaigns. Emburse worked with the firm to rebuild its GTM engine, JAGGAER brought it in to sharpen ABX efficiency, and Ricoh used the engagement to unify brand identity across eleven countries. Each case centers on repairing the machinery behind go-to-market execution rather than producing standalone creative or media plans.
The scope of work covers go-to-market strategy, martech advisory, campaign management, CRM integration, data hygiene and enrichment, sales enablement systems, revenue analytics, and process design and playbooks. This is organized into three offers — Transformation Consulting, Marketing-as-a-Service, and GTM Engineering & Orchestration — often delivered as an embedded GTM team or revenue operating partner sitting inside a client's organization rather than as an outside vendor. An AI engine sits underneath these engagements, part of what is described as a human-agentic delivery model intended to speed up marketing and GTM work.
2X has been named to the Inc. 5000 list of America's fastest-growing private companies for six straight years, including the 2026 list. The company also acquired Knownwell, a move framed as building the first GTM human-agentic services company and extending the AI-driven model into revenue intelligence and integrated revenue orchestration for enterprise clients running complex, multi-country revenue platforms.