Addventures

Founded by Steve Rosa in 1989, (add)ventures has grown into an independent agency with seven offices across the U.S. and Latin America, staffed by strategists and creatives working under one roof. Client work spans sports partnerships, healthcare, retail and B2B categories, including a project repositioning a bed maker as a health tech company and messaging built around healthier pregnancies. Sports clients come to the agency to get more value out of sponsorships and partnerships, while B2B accounts get communications that break from the category's usual caution.

Services cover brand strategy and positioning, visual identity, messaging and voice, brand guidelines, rebranding, content strategy, and video scripts and storyboards. Work often starts in SOLVEsessions, collaborative workshops that bring clients directly into the strategy and creative process. Retail engagements focus on connecting brand experience across channels, and some global brand-scaling projects incorporate AI-enhanced tools as part of the strategy and design process.

Leadership includes founder and CEO Steve Rosa, President Mary Sadlier, Chief Creative Officer Wayne Vieira, and Chief Client Experience Officer Andrea Reed. Healthcare is a long-standing focus area for the agency, reflected in its work reshaping perceptions for health-adjacent brands. Capabilities in brand, design, content and video are treated as connected disciplines rather than services delivered in isolation from one another.