Adgenda Media International

Based on Clerkenwell Green in London, Adgenda Media International has worked since 2011 across a spread of sectors that includes B2B, charity, finance, healthcare, property, resorts and travel, retail, and technology. Media strategy sits at the centre of the agency's work, built from an understanding of each client's goals and target audiences before campaigns are planned and bought across channels.

The agency pairs that media strategy with biddable media, ad operations and trafficking, and marketing analytics and reporting, so planning, execution, and data collection run under one roof. An in-house team handles website design and digital experiences, while a separate creative production process covers concepting and production for advertising work. Content strategy is treated as a storytelling discipline, aimed at building connections with audiences rather than simply distributing assets.

Conversion tracking and server-side tagging (sGTM) round out the analytics side, giving clients visibility into how campaigns perform once they are live. Consulting services are offered alongside the core media and creative work, aimed at businesses that need input tailored to their specific situation. Across its client relationships, the agency positions media planning and buying as the throughline connecting creative production, content, and digital delivery into a single, cross-platform campaign.