Aerologic Marketing, based in Knoxville, TN, is led by managing partner Elizabeth Sawinski and describes its staff as marketing aerologists and communications specialists who build digital and traditional media strategy from a client's brand identity down. The agency handles branding, website design, and digital marketing campaigns alongside media relations, press releases and newsroom management, and crisis communications for clients that need both creative output and public-facing communications support.
Work spans integrated marketing projects with turnkey management, meaning Aerologic can take on planning, production, and execution rather than handing off pieces for a client to assemble. Service lines include content creation, social media management, email campaigns and automation, photography and video, exhibition design and management, internal communications, print collateral, and direct mail campaigns. The agency positions its support as communications team support for clients who need that function without building it in-house, and calls its pricing model affordable and personalized.
Aerologic is an affiliate partner of the LocalIQ and USA Today digital media network, which extends its reach into broader paid and programmatic media placements, and it partners with other specialty boutiques such as Blue Wagon Group on select projects. That combination of in-house creative production and outside media and agency partnerships allows Aerologic to move between brand identity work, website builds, and ongoing digital campaign management for a single client relationship.