Affinitiv

Buffalo Grove, Illinois, United States

Digital marketing and software built for dealership sales, service, and retention

Affinitiv builds marketing and software tools specifically for auto dealerships, dealer groups, and OEMs, powering over 5,500 dealerships nationwide and partnering with major automakers. Its product line spans a Sales Conversion Suite, Service Lane Experience Suite, and Retention Marketing Suite, paired with advertising services and in-house agency design and AV production.

Work draws on a customer data platform along with AI and machine learning to inform campaign management, media planning and buying, and programmatic display and video. Dedicated account managers oversee custom-tailored tools for sales, service, and retention, backed by two decades of experience in the automotive space.

34
YEARS IN BUSINESS
2
SERVICES

Capabilities

Services

What these services involve

Social Media Management (SMM)
Ongoing social content planning, publishing, and community management.
Website Optimization
Improvements to speed, UX, SEO foundations, and site performance.

Agency details

Founded
1992 (34 years)

About this agency on Agency List

Affinitiv holds an Agency List Score of 91 out of 100.

That score is higher than 75% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Affinitiv in September 2026, reading 6 pages published on affinitiv.com.

The score reflects what Affinitiv had published by that date; anything published since has not been read.

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