AGENCY LIST

Agencybcg

Baltimore, Maryland, United States
Visit agencybcg.com

Brand strategy, identity, and digital design for research, retail, and beauty clients

BCG works out of Owing Mills, Maryland, building brand strategy, visual identity, and digital experiences for organizations like Johns Hopkins University, Rosetta Stone, and NASA, alongside brand launches for KMS California and ongoing design management for Goldwell Haircare. Work spans responsive website design, mobile app design and development, email marketing, and social media campaigns, as well as the online retail experience built for I.Gorman Jewelers.

Led by founder and president Kerry Skarda with creative services manager Brian Knowles, the agency has been featured in CA Design Annual 54. Projects move from positioning and messaging through visual identity into the digital and campaign work needed to bring a brand to market.

25
YEARS IN BUSINESS
12
SERVICES

Capabilities

Category

Digital Marketing

Services

What these services involve

Ads Management
Planning, launching, and optimizing paid advertising across major platforms.
Analytics & Reporting
Tracking, dashboards, and reporting that ties marketing activity to outcomes.
Content Marketing
Content strategy and production designed to attract and convert audiences.
Conversion Rate Optimization
Testing and UX improvements that increase leads and sales from existing traffic.

Agency details

Founded
2001 (25 years)

About this agency on Agency List

Agencybcg holds an Agency List Score of 72 out of 100.

That score is higher than 26% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Agencybcg in September 2026, reading 6 pages published on agencybcg.com.

The score reflects what Agencybcg had published by that date; anything published since has not been read.

Directory hubs

Browse the wider directory Agencybcg is listed in.