Alternative Strategies

San Diego, California, United States

Media relations, brand identity, and web design for clients across varied industries

Founded in San Diego in 2000 by William, Alternative Strategies works with clients drawn from a wide range of industry sectors on public relations, brand identity, and digital presence. The agency's roster includes Mark, who joined as Media Relations Manager in April 2022, Juan Fran Blanco, originally from Málaga, Spain, and Sandra, who holds a degree in International Business and Marketing.

Work spans media relations and press release and newsroom management, brand strategy and positioning, visual identity, website and landing page design, and social strategy paired with organic social media management. Photographer Walter Wilson contributes commercial and restaurant photography to client projects, with work that has appeared in blogs, publications, and magazines. William, who holds a bachelor's degree in Business Marketing and has more than 20 years in marketing and PR, also serves as board President for North Park Main Street and sits on the San Diego County Sheriff's LGBTQ+ Advisory Council.

20
YEARS IN BUSINESS
2
SERVICES

Capabilities

Services

What these services involve

Social Media Management (SMM)
Ongoing social content planning, publishing, and community management.
Website Optimization
Improvements to speed, UX, SEO foundations, and site performance.

Agency details

Founded
2006 (20 years)

How Alternative Strategies scores 53 on Agency List

The Agency List Score rates each listing out of 100 across four equally weighted areas. It measures the strength of the agency's listing and public signals — not the quality of its work.

Presence & Maturity

25 / 25

How complete and how recently maintained this listing is.

  • Has a detailed written overview.
  • Has a tagline summarising what the agency does.
  • 7 of the core profile fields are filled in.
  • Profile details were updated recently.
  • Founding year on record (2006).

Relevance & Capability

15 / 25

How clearly the agency's specialism and services are classified.

  • Assigned to a primary category.
  • 2 services are listed.

Credibility & Trust

13 / 25

Contactability and verification signals that show a real business.

  • Listing ownership is not yet verified.
  • A working website is on record.
  • A contact address on the agency's own domain is on record.
  • A phone number is on record.
  • Location is on record.

Authority & Proof

0 / 25

Independent proof of work: reviews, published projects and awards.

  • No published reviews yet.
  • No published project work yet.
  • No awards recorded.

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About this agency on Agency List

Alternative Strategies is listed on Agency List as part of our global directory of professional agencies. Profiles are compiled using a combination of agency-submitted information, publicly available data, and Agency List classification systems.

This page reflects the most current information available for Alternative Strategies and may evolve as additional data is verified or updated.

Local context

Alternative Strategies operates in San Diego, California, United States serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

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Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.