alternatives design

Alternatives Design works across branding, packaging, website design, and print advertising for clients spanning government, not-for-profit and education, health and beauty, travel and hospitality, food and beverage, and fashion, among other sectors. Services run from brand strategy and positioning through visual identity, UX research, brand guidelines, and rebranding.

Past work includes branding for Margaritaville at Sea, a modernization of the USPS Mr. Zip character, and an investor relations rebrand for Sharon Merrill Advisors. The range of projects reflects a practice built around packaging, digital, and print deliverables rather than a single specialty.