Amir Ali Shaik works as a digital marketing consultant and founder of DigitAstra, with experience gained across startups and established firms including Perpule, Ninjacart, Bigwayz, Superior Codelabs, and Flohaan. The practice has taken on more than 250 projects, ranging from early-stage ventures to companies with wider operations. A recurring focus is helping small enterprises move from offline operations to a functioning digital presence, which shapes much of the strategy work described on the site.
Core services include search engine optimization, digital strategy, website optimization, content marketing, ads management, and landing page development. In practice, this has meant building client websites from scratch and pairing that development work with an SEO strategy for the same account, rather than treating design and search visibility as separate tracks. Client accounts referenced on the site describe both the build and the ongoing SEO work being handled directly rather than split across vendors.
Feedback cited on the site notes that Amir developed an entire website from scratch for one client and, for another, handled both website development and SEO strategy together, pointing to a pattern of combined build-and-optimize engagements rather than piecemeal work. The site states that more than 200 companies have worked with the practice worldwide. Outside of client accounts, Amir mentors students and young professionals moving into digital marketing, and has also worked in films and television alongside the consulting and DigitAstra work, a mix he describes as building an empire with purpose, resilience, and vision.