Anagrama

Anagrama works across naming, visual identity, and digital product design, treating a brand's architecture as a single interconnected system rather than separate deliverables. Work spans copywriting and naming systems, logotype and visual identity development, and interface design for web and software products, with the studio describing a well-managed brand as a direct contributor to a company's total value.

Projects move from market research and positioning into execution, with front-end and back-end development handled in-house alongside advertising placed through computer networks. The studio is based in Mexico City's Roma Sur district, with an additional office in San Pedro Garza García, Monterrey, a virtual presence in the United States, and a sales representative in Tokyo's Meguro-ku district, giving it reach across Mexican and international markets from a single design practice.