Approov Mobile App Protection

Approov builds mobile security around runtime trust, verifying that only a genuine, unmodified app instance can reach a backend before any request is processed. The company works across sectors where mobile fraud and unauthorized access carry real weight: healthcare apps and healthcare APIs, government mobile ecosystems, and gaming apps that need protection without dragging down performance. Its cloud-first model checks app and device integrity upstream, blocking untrusted traffic before it ever touches backend infrastructure.

The core offering is dynamic Runtime Application Self Protection paired with an attestation service that covers both the mobile app and its APIs, which Approov positions as the only solution addressing both together. App secrets and API keys are secured in the cloud rather than embedded in the app binary, closing off a common attack path. Coverage extends beyond official app stores to non-store distribution channels, so protection isn't limited to a single delivery model.

Approov is led by CEO Ted Miracco, CTO Jae Hossell, and Chairman Rex Jackson, and closed a £5M Series A round in August 2025. That funding follows a specific technical bet: that securing the channel between app and API, rather than just the endpoints themselves, is what stops fraud and unauthorized access at scale across healthcare, government, and gaming clients.