Clients at Aquarius Advisers LLC range from Fortune 500 CEOs to founders of startup companies, and the research and consulting firm builds its work around strategic marketing and communications counsel rather than a single fixed service package. Some engagements involve launching new ventures alongside investors and founders; others provide ongoing corporate and financial communications direction to established organizations, with programs shaped around what each client actually needs.
The scope covers communications strategy and positioning, media relations across both traditional and social channels, and the development of marketing content in its various forms. Corporate, financial, and crisis communications sit alongside content marketing and public relations strategy, with the stated aim of sustaining an ongoing conversation with client audiences over time. Thought leadership and blog writing, plus social strategy and organic social management, extend that work into channels clients use to build a public presence.
Aquarius Advisers runs as a virtual company, with principals based in Boston and Los Angeles rather than a single headquarters. Billing follows an hourly rate, a per-project fee, or a monthly budget agreed on in advance, giving clients a choice of structure depending on whether the work is a discrete campaign or longer-running counsel.