Based in Holywood, Northern Ireland, Ardmore builds advertising campaigns for organizations including the Department for Infrastructure, Visit Pennsylvania, Network Rail, and GO SUCCEED, the enterprise support service. Work spans public-sector safety messaging, such as the Department for Infrastructure's road safety campaign, through to tourism marketing built around cultural moments, as seen in the Visit Pennsylvania account. The agency has also acquired a strategic stake in Bonfire, a Dublin-based creative agency, extending its reach into the Republic of Ireland.
Services cover creative concepting and production, media planning and buying, and brand campaign development, alongside brand strategy and positioning work for clients entering new markets or launching services, as with GO SUCCEED. Social strategy, organic social management, and social content production sit alongside media relations, allowing campaigns to move from initial concept through paid media placement and into ongoing social channels without changing hands between separate specialists.
Campaign subject matter ranges from behavioral safety messaging for infrastructure bodies to tourism storytelling for Visit Pennsylvania and rail safety communication for Network Rail's "You've crossed the line" campaign. Ardmore also runs the ACT Collective, an agency-wide climate target initiative, reflecting a sustainability commitment built into how the agency operates rather than a standalone client offering.