Ashley Hart Marketing is a New York-based consultancy founded in 2008, focused on brand building and digital marketing for enterprise and services software companies. The practice is led by Ashley Hart, who spent more than 25 years working with B2B software, eCommerce, and B2C businesses before founding the firm, including roles as Corporate Vice President of Digital Marketing and Brand at Microsoft, Senior Vice President of Global Marketing for Oracle Cloud, and Global Chief Marketing Officer at Infor.
Work centers on demand generation programs designed to move digital leads through the funnel, paired with social media marketing and content marketing to support brand visibility. Website UX optimization is a core offering, aimed at converting more site traffic into qualified leads. Digital strategy work and marketing evaluation reports round out the service list, giving clients a structured view of where campaigns and site performance stand before optimization begins.
Clients have included venture-backed, fast-growth technology companies alongside Fortune 500 businesses, among them Insight Venture Partners, Prevalent, Infor, King, and Achieve3000. A redesign of Infor.com carried out under this work earned 2019 Platinum and Gold recognition from the Hermes, Muse, and Dot awards. Beyond client work, Ashley Hart has served as a Practitioner-in-Residence at Bates College, extending the consultancy's marketing experience into an academic setting.