Avid Marketing Group

Rocky Hill, Connecticut, United States

Data-driven shopper marketing with strategic engagement and technology solutions.

Avid Marketing Group specializes in creating innovative and effective shopper marketing campaigns. They focus on developing strategies based on real insights and data analysis to drive consumer engagement and sales. Their services include retail strategy, analytics, program performance reviews, and compliance.

The agency emphasizes quality consumer connections through gamification, sweepstakes, contests, and loyalty card management. They also offer powerful digital solutions like their Utopia+™ platform for real-time campaign tracking and ORA™ for efficient ordering of sales materials.

Avid Marketing Group has a track record of successful campaigns, such as their mobile rebate programs and interactive incentive initiatives, which have significantly increased sales and consumer engagement.

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About this agency on Agency List

Avid Marketing Group holds an Agency List Score of 79 out of 100.

That score is higher than 72% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Avid Marketing Group in September 2026, reading 4 pages published on avidinc.com.

The score reflects what Avid Marketing Group had published by that date; anything published since has not been read.

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