Awaken Creative Studio is a branding and design agency in Atlanta founded by Luisa, who brings more than 10 years of experience in identity, print, digital design, and photography. She began her advertising and design career in Miami before relocating her studio to Atlanta three years ago. The agency works with brands of varying sizes, with a client roster that includes cosmetic companies such as Capone's, Voyage, Cliove Organics, and Gala Skin Care.
Work spans brand strategy and positioning through moodboards, color palettes, typography selection, logo suites, custom icons and patterns, and brand style guides. Visual identity and packaging projects cover product labels, tags, lookbooks, catalogs, pamphlets, stationery, and social media templates. On the digital side, the studio builds websites with e-commerce functionality and email and app integration, and develops content strategy that extends into social content production and tutorial videos. Photography and videography services, including product photography, flatlays, headshots, model photography, and lifestyle video, round out the collateral produced for each brand.
Brand consultancy work includes research and insights, brand essence and positioning, messaging and storytelling, and personality and tone of voice, paired with logo and visual identity systems and marketing collateral. This range of services has been applied to cosmetic show projects for Capone's, Voyage, Cliove Organics, and Gala Skin Care, where identity, packaging, and content work come together for product launches and retail presentation.