Be More Colorful

Be More Colorful specializes in creating immersive digital experiences that connect people with vibrant communities and fulfilling careers. Founded in 2016 by Katie and Matt Chaussee, the company focuses on using virtual reality and 360° media to enhance workforce attraction and career exploration. Their flagship product, CareerViewXR, offers a platform for students and job seekers to explore careers through virtual field trips and job shadows, overcoming traditional barriers like geography and safety.

The agency provides a range of services including virtual tours, 360° videos, and VR content management. These services are designed to help communities and companies tell their stories in an engaging way, allowing potential residents and employees to explore and make informed decisions about where to live and work. Be More Colorful's solutions are particularly valuable for workforce recruitment and community development, offering a unique way to showcase local opportunities.

Be More Colorful has received recognition for its innovative approach, including being a semifinalist for the 2023 Yass Prize. Their CareerViewXR platform is actively used in multiple states, including North Dakota, California, Oklahoma, and North Carolina, with ongoing discussions in other regions. The agency's commitment to supporting career and technical education is evident in their collaborations with educational institutions and workforce development councils.