AGENCY LIST

Because Brands Matter

Edinburgh, City of Edinburgh, United Kingdom
Visit becausebrandsmatter.com

Edinburgh-based brand positioning and strategic communications consultancy

Because Brands Matter is a brand and marketing consultancy based in Edinburgh, led by industry veteran David Reid. The agency focuses on helping businesses reposition themselves for market penetration and sustained growth. They emphasize the importance of reflecting a company's unique DNA in its brand positioning.

The consultancy offers services such as Brand Positioning, Strategic Communications Planning, and Creative Implementation. They conduct Brand Positioning Workshops to deconstruct and rebuild brands using a bespoke Brand Key, ensuring alignment with business goals and competitive advantage.

David Reid brings over 32 years of experience and has won numerous creative and effectiveness awards. The agency collaborates with specialized professionals for services like Conversion Rate Optimisation and Website Design. They have worked with notable clients such as Glenmorangie and Edinburgh Airport, delivering impactful brand strategies and creative campaigns.

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SERVICES

Capabilities

Category

Digital Marketing

Services

What these services involve

Conversion Rate Optimization
Testing and UX improvements that increase leads and sales from existing traffic.
Social Media Management (SMM)
Ongoing social content planning, publishing, and community management.

Agency details

Team size
1-10 people

About this agency on Agency List

Because Brands Matter holds an Agency List Score of 74 out of 100.

That score is higher than 61% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Because Brands Matter in September 2026, reading 4 pages published on becausebrandsmatter.com.

The score reflects what Because Brands Matter had published by that date; anything published since has not been read.

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