Betc

São Paulo, São Paulo, Brazil

Creative campaigns and immersive experiences for diverse audiences

BETC Havas is known for crafting creative campaigns that engage diverse audiences through immersive experiences. They have developed unique marketing strategies for brands like Bom Ar, Olla, and Citroën, focusing on creating memorable interactions that resonate with consumers.

Their core services include creative concepting and production, media planning and buying, and influencer and creator collaborations. BETC Havas leverages technology and storytelling to deliver impactful campaigns, such as the use of binaural audio in Olla's campaign and 3D printing technology for Santander's Free Fire initiative.

BETC Havas has collaborated with major brands like Santander, TIM, and Citroën, showcasing their ability to blend creativity with technology. Their projects often involve partnerships with influencers and the use of cutting-edge techniques, such as motion capture and Unreal Engine, to enhance the storytelling and engagement of their campaigns.

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SERVICES

Capabilities

Category

Advertising

Services

What these services involve

Brand Campaigns
Brand Campaigns for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.
Creative Concepting and Production
Creative Concepting and Production for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.
Media Planning and Buying
Media Planning and Buying for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.
Programmatic Display and Video
Programmatic Display and Video for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
201-500 people

About this agency on Agency List

Betc holds an Agency List Score of 94 out of 100.

That score is higher than 80% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Betc in September 2026, reading 2 pages published on betc.com.br.

The score reflects what Betc had published by that date; anything published since has not been read.

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