Big Wave Media operates as an independent media strategy and buying agency with a presence in the San Francisco Bay Area and New Orleans. Founded in 2015, the agency is led by Jennifer Goundas, who brings over 25 years of media experience. The agency focuses on uncovering business opportunities and developing tailored media solutions for its clients.
The agency offers a range of services including media strategy, planning, and buying across various platforms such as TV, radio, interactive, social, mobile, search, email, outdoor, and print. They emphasize the importance of aligning creative execution with media buys to ensure effective communication of marketing messages. Their approach includes trading zone analysis and post-campaign reporting to optimize media strategies.
Big Wave Media has worked with a variety of clients, from emerging businesses to established brands, including Ford Motor Company, United Airlines, and AT&T. Their expertise in media platforms and market strategies aims to deliver specialized media strategies that meet specific business needs.