Black Lab Five

Marshall, Michigan, United States

Creative content lab specializing in design, marketing, and illustration

Black Lab Five, founded in 2004, operates as a creative content lab providing marketing support across various industries. The agency emphasizes the importance of crafting unique brand communications tailored to resonate with customers. With a focus on creativity, integrity, and collaboration, Black Lab Five aims to deliver efficient and cost-effective communication solutions.

The agency offers a wide range of services including writing, design, web and social media strategy, email marketing, and illustration. Their approach to marketing involves creating eye-catching designs and content that capture the attention of target audiences. Black Lab Five also specializes in packaging design, web design, and social media management, ensuring that each project aligns with the client's business goals and audience.

Black Lab Five has worked with notable clients such as Roak and Dark Horse Brewing, and the Broad College of Business at MSU. The agency prides itself on delivering projects on time and within budget, consistently going above and beyond to meet client needs. Their dedication to creative thinking and implementation has resulted in successful campaigns and long-term client relationships.

22
YEARS IN BUSINESS
2
SERVICES

Capabilities

Services

What these services involve

Email Marketing
Email campaigns and lifecycle flows to retain and convert customers.
Social Media Management (SMM)
Ongoing social content planning, publishing, and community management.

Agency details

Team size
11-50 people
Founded
2004 (22 years)

About this agency on Agency List

Black Lab Five holds an Agency List Score of 73 out of 100.

That score is higher than 46% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Black Lab Five in September 2026, reading 5 pages published on blacklabfive.com.

The score reflects what Black Lab Five had published by that date; anything published since has not been read.

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