Blue Sky Marketing

Blue Sky Marketing, founded by Michelle LeBlanc, works on marketing strategy implementation, strategic brand planning, and social media strategy for clients who need a plan carried through to execution rather than left as a document. Online strategy and implementation support rounds out the offer, positioning the agency around follow-through as much as planning.

Service lines cover web development and design, SEO and SEM strategy, marketing communications, creative design, and email marketing. Rather than folding these into a single generalist role, the agency assigns specialists to each discipline: technical work like SEO and Google Analytics 4/Google Tag Manager setup sits with a dedicated specialist, while brand and creative direction runs through a separate strategist, allowing strategy, technical execution, and creative production to move in parallel.

The team roster reflects that division of labor. Kate Nilsen serves as Digital Marketing Strategist and Social Media Advertising Director, Sara Barbieri as Creative Strategist and Senior Brand Director, and Mandy Brake handles SEO alongside Google Analytics 4 and Google Tag Manager work. Carrie Coram Vaughn and Danielle Hickey both work as Digital Marketing Managers, Maria del Mar Diaz serves as Marketing Manager and Client Brand Lead, and Sarah Magner manages clients and projects. Yvonne Browning covers accounting and marketing support. Together, the structure gives clients named specialists for strategy, brand, technical SEO, and day-to-day account management rather than a single generalist point of contact.