Boss Image

Troy, Michigan, United States

Brand strategy, identity, and messaging built from facts, not opinions

Boss Image, based in Troy, Michigan, works with business professionals and entrepreneurs who need their branding built on more than instinct. Founded in 2018, the consultancy develops strategy from facts rather than opinions, collaborating directly with a client's team to make sure the resulting brand reflects the actual company behind it, not a generic template.

Services span brand strategy and positioning, visual identity, messaging and voice, brand guidelines, rebranding, website design, and video production and motion work. Engagements are structured around a branding appointment, after which clients leave with a defined action plan rather than an open-ended set of recommendations, giving the next steps a clear starting point for execution.

8
YEARS IN BUSINESS
1
SERVICE

Capabilities

Category

Branding

Services

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Agency details

Team size
11-50 people
Founded
2018 (8 years)

About this agency on Agency List

Boss Image holds an Agency List Score of 73 out of 100.

That score is higher than 35% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Boss Image in September 2026, reading 4 pages published on bossimage.com.

The score reflects what Boss Image had published by that date; anything published since has not been read.

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