Brand Institute

Italy, Spain

Naming and visual identity for global brands

Brand Institute specializes in naming and visual identity development, positioning itself as a leader in the field with over 30 years of experience. The company is known for its expertise in nomenclature and visual identity, serving a diverse range of industries including pharmaceuticals, technology, and consumer goods.

Their core services include name development, trademark searches, marketing research, regulatory services, and visual identity design. Brand Institute employs a team of former naming officials and regulatory experts to ensure compliance and manage risk, providing clients with commercially appealing and viable name candidates.

With a track record of over 6000 brand names and a significant share of Rx name approvals, Brand Institute has worked with notable clients such as Roche, AstraZeneca, and Johnson & Johnson. Their approach combines strategic perspective with responsiveness to client needs, ensuring high-quality deliverables and successful project outcomes.

33
YEARS IN BUSINESS
2
SERVICES

Capabilities

Category

Branding

Services

What these services involve

Naming
Naming for branding buyers. Clear scope, measurable outcomes, and reliable delivery.
Visual Identity
Visual Identity for branding buyers. Clear scope, measurable outcomes, and reliable delivery.

Local service markets

Agency details

Team size
500+ people
Founded
1993 (33 years)

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Local context

Brand Institute operates in Italy, Spain serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

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Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.