AGENCY LIST

BSSP

Sausalito, California, United States
Visit bssp.com

Creative campaigns and brand strategy with an outside perspective

BSSP is a full-service creative company with offices in Sausalito and NYC. They focus on delivering outsized results for their clients by adopting an 'Outside-In' philosophy, which involves gaining insights from outside the industry to impact brands from within.

Their core services include creative concepting and production, media planning and buying, and brand strategy and positioning. BSSP works with notable clients such as ESPN and Rao's Homemade, providing innovative solutions that go beyond traditional advertising.

BSSP has been recognized for its work with multiple Effie awards, demonstrating their ability to achieve significant results for their clients. They emphasize breaking conventional rules and have been thriving under new leadership and focus since 1993.

33
YEARS IN BUSINESS
2
SERVICES

Capabilities

Category

Advertising

Services

Agency details

Team size
51-200 people
Founded
1993 (33 years)

About this agency on Agency List

BSSP holds an Agency List Score of 72 out of 100.

That score is higher than 25% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed BSSP in September 2026, reading 6 pages published on bssp.com.

The score reflects what BSSP had published by that date; anything published since has not been read.

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