BTB Integrated Marketing

BTB Integrated Marketing operates as an extension of marketing departments for technology-driven B2B companies. Based in Raleigh, North Carolina, the agency has over 25 years of experience in promoting technology and industrial businesses. Founded by former GE Semiconductor marketers, BTB is adept at understanding complex technologies and delivering value propositions that resonate with prospects.

The agency offers a range of services including brand building and positioning, integrated marketing programs, targeted public relations, and technical content creation. They also provide website design, advertising campaigns, tradeshow support, and video production. BTB is known for its ability to quickly grasp industry-specific language and customer motivations, enabling them to deliver effective marketing solutions.

BTB's approach is flexible, functioning as a comprehensive marketing partner or providing targeted services to fill specific gaps. They emphasize strategic planning, creative services, public relations, and digital marketing to support sales and drive engagement for their clients.