Calculatedservices

Calculated Marketing Services has operated since 2013, organizing its work around two specific outcomes: generating leads and driving ecommerce sales. Clients include real estate agents, mortgage brokers, coaches, and ecommerce stores, with testimonials and case studies maintained for each of these groups.

Google Ads management is a core offering, with campaigns run for more than 150 clients over a six-year span. Technical SEO work follows what the agency describes as three pillars: quality backlinks, on-site content, and social signals. Social strategy covers Facebook, Instagram, and Twitter account growth, while marketing automation is built using current tools to help clients systematize follow-up and outreach. For ecommerce stores specifically, the agency has run a large volume of Facebook ad campaigns aimed at direct sales rather than brand awareness alone.

Over its first six years, the agency worked with more than 300 different clients, a track record it points to alongside its Adwords history with over 150 accounts. The split focus on lead generation and ecommerce sales shapes how services are packaged: real estate agents, mortgage brokers, and coaches are typically routed toward lead-generation programs combining Google Ads, SEO, and social growth, while ecommerce clients lean more heavily on paid social campaigns and marketing automation to support repeat purchases. Case studies and testimonials tied to these client types are available for review, giving prospective clients a way to see how the approach applies to businesses similar to their own.