The Centre of Excellence for Public Sector Marketing (CEPSM) is a specialized consulting and training organization dedicated to advancing strategic marketing and communications within the non-profit and public sectors. Since launching in 2005, CEPSM has worked with hundreds of government organizations, crown corporations, agencies, nonprofits, and associations across Canada and internationally. The organization commits to working only on initiatives that are evidence-based and aim to have a positive impact on society.
Work is organized around three core service areas: Consulting, Training, and Speaking. Consulting services are developed specifically for non-profit and public sector clients, covering areas such as digital strategy, social strategy, media relations, thought leadership PR, crisis communications, and marketing analytics and reporting. Training is delivered through public workshops, private workshops, custom-tailored sessions, and one-on-one instruction, allowing organizations to build internal capacity in ways suited to their needs. Managing Partner Mike Kujawski contributes directly to the speaking practice, delivering keynotes, joining panels, and providing custom-tailored speaking engagements.
CEPSM extends its reach through partnerships, working closely with the Intersol Group on consulting services and serving as a partner of Carleton University's Future EDge Talent Ecosystem. These relationships connect CEPSM's public sector marketing expertise with broader consulting and talent development initiatives.