Clement | Peterson works exclusively with B2B technology vendors and service providers, a focus the agency has held since Bret Clement and Kyle Peterson founded the firm in 2010. The agency operates from a San Francisco office on Divisadero Street and a second location in Golden, Colorado, giving it a presence in both West Coast tech circles and the Denver-area market.
The work centers on media relations built through active relationships with B2B tech media gatekeepers, alongside securing speaking opportunities for client executives. Messaging frameworks anchor client positioning, with writing treated as the core discipline behind press releases, newsroom content, and thought leadership placements. On the analyst side, the agency builds strategic engagement plans with key analyst firms rather than one-off outreach, and its awards relations work is similarly deliberate: identifying and pursuing awards tied to specific business objectives instead of chasing recognition broadly.
Clement | Peterson frames its relationships and market knowledge as delivering the access and speed associated with a boutique shop, a claim tied directly to its narrow focus on B2B technology rather than a broader client roster. That specialization runs through every service line, from corporate communications to analyst relations, and shapes how the agency approaches messaging for technical audiences. Clients reach the firm through its San Francisco (415-723-0104) or Denver (303-229-2271) offices, both organized around the same B2B tech mandate the agency has held since its founding.