AGENCY LIST

COCO Consulting

Germany
Visit coco-consulting.de

B2B communication strategy and positioning consulting for complex technical offerings

COCO Consulting is Martin Bauer's consultancy for strategic B2B communication, based in Munich. He works with companies that offer complex products or services, helping them position what they do clearly and communicate it in a way that resonates with technical and business audiences alike. The practice draws on experience from more than 800 projects.

Engagements typically start with strategy workshops focused on B2B brand positioning, followed by development of a grounded communication strategy tailored to the client's offering. From there, work extends into website optimization and relaunch, content strategy, and localization, alongside corporate identity, branding, and employer branding. On the demand side, COCO handles online campaigns, performance marketing, lead generation, inbound marketing, and LinkedIn marketing, with storytelling running through the messaging work to make complex propositions easier to grasp and act on.

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SERVICES

Capabilities

Category

Digital Marketing

Services

What these services involve

Content Marketing
Content strategy and production designed to attract and convert audiences.
Conversion Rate Optimization
Testing and UX improvements that increase leads and sales from existing traffic.
Lead Generation
Multi-channel campaigns and systems designed to generate qualified leads.
Social Media Management (SMM)
Ongoing social content planning, publishing, and community management.

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COCO Consulting operates in Germany serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

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