Creative Mischief

Creative Mischief, founded in 2008, works with B2B tech, fintech, and financial services organizations, along with public-sector clients like the Kenai Peninsula Borough. Its client roster includes NCR and FEA, companies that came to the agency needing help clarifying a complicated story and getting it in front of the right audiences.

Brand strategy work starts with research, interviews, surveys, and workshops, used to uncover what actually differentiates a client before any visual work begins. From there, the agency builds out visual identity systems, whether that means a full rebrand, a refresh, or a new product logo, and extends the identity into websites and digital experiences. Marketing strategy engagements tie business objectives to a prioritized plan, which then feeds into campaign work and content marketing built around specific topics, formats, and channels. Across engagements, the agency coordinates web, campaigns, content, paid media, video, PR, social, email, and direct so these pieces move together rather than as separate efforts.

The NCR project focused on changing how the market perceived the company, while the FEA engagement was framed as a rebrand meant to carry the organization forward for the next 20 years. For the Kenai Peninsula Borough, the work centered on community disaster preparedness messaging, with the client citing savings of nearly a quarter of a million dollars annually compared to a typical community approach. These projects reflect the agency's pattern of pairing brand foundation work with practical, channel-spanning execution.