AGENCY LIST

Dentsu X

London, Greater London, United Kingdom
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Crafts integrated media experiences for global brands

dentsu X is a digital-first media agency that focuses on delivering integrated experiences by redefining the boundaries of media, creativity, and technology. The agency is committed to crafting experiences that captivate audiences and drive meaningful growth for its clients. With a global reach and local impact, dentsu X operates in 55 countries and employs over 4,000 people.

The agency offers a range of services including media planning and buying, creative concepting and production, and sponsorships and partnerships. It specializes in creating experiences that connect brands with people through culture, context, and creativity. dentsu X leverages its expertise in gaming, entertainment, commerce, and sports to help brands shape culture and engage audiences effectively.

dentsu X has been recognized as the world's fastest-growing agency by RECMA for four consecutive years. It has worked with notable clients such as LVMH, Toyota, and Nintendo, and has received multiple awards for its innovative achievements in brand development and media strategy.

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SERVICES

Capabilities

Category

Advertising

Services

What these services involve

Media Planning and Buying
Media Planning and Buying for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
500+ people

About this agency on Agency List

Dentsu X holds an Agency List Score of 97 out of 100.

That score is higher than 95% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Dentsu X in September 2026, reading 6 pages published on dxglobal.com.

The score reflects what Dentsu X had published by that date; anything published since has not been read.

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