Design Resource Center

Design Resource Center is an independent brand strategy and package design agency based in Naperville, IL. They focus on cultivating and launching new brands, accelerating growth for established brands, and restoring growth to declining brands. Their mission is to create meaningful consumer connections that help bring a brand’s potential to life.

The agency offers a range of services including brand strategy and positioning, naming, visual identity, and packaging design. They emphasize the importance of understanding consumer insights and trend analysis to develop effective brand strategies. Their approach involves pushing boundaries and taking calculated risks to achieve growth.

Design Resource Center has worked with notable clients such as HI-CHEW, Sprouts Farmers Market, and Clyde’s Donuts, showcasing their ability to deliver impactful results. Their team is dedicated to helping brands develop unique positions in the marketplace that drive powerful results.