designCraft Advertising

Madison, Wisconsin, United States

Advertising for small businesses and nonprofits with a focus on social justice

designCraft Advertising, based in Madison, Wisconsin, is dedicated to restoring the good name of advertising by working with small to mid-sized businesses and nonprofits. Founded in 1985, the agency emphasizes equity, social justice, and sustainability in its campaigns, aiming to make the world a better place through effective advertising.

designCraft offers a range of services including website design and SEO, digital advertising, graphic design, branding, and social media management. Their team of experienced professionals, including Google Analytics and Google Ads certified staff, ensures that clients receive a strong return on investment through strategic and educational advertising efforts.

The agency has been recognized for its work, such as the successful survey campaign for the Capital Area Regional Planning Commission, which earned a 2019 Planning Excellence award. designCraft is also certified as a Women Owned and Small Business by the City of Madison, further highlighting its commitment to diversity and local engagement.

41
YEARS IN BUSINESS
2
SERVICES

Capabilities

Category

Advertising

Services

What these services involve

Creative Concepting and Production
Creative Concepting and Production for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.
Media Planning and Buying
Media Planning and Buying for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
11-50 people
Founded
1985 (41 years)

About this agency on Agency List

designCraft Advertising holds an Agency List Score of 94 out of 100.

That score is higher than 81% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed designCraft Advertising in September 2026, reading 7 pages published on designcraftadvertising.com.

The score reflects what designCraft Advertising had published by that date; anything published since has not been read.

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