Designing For Analytics

Designing for Analytics, led by Brian T. O'Neill, specializes in helping B2B analytics and AI companies improve their product design to enhance usability and drive sales. Based in Cambridge, MA, the consultancy focuses on making the value of sophisticated analytics products clear and accessible to users and buyers.

The agency offers services such as product audits, UI/UX design improvements, and strategic product visioning. By bridging the gap between technical capabilities and user needs, Designing for Analytics ensures that products not only look good but also deliver tangible business outcomes.

Clients benefit from Brian's deep expertise in analytics and product design, which helps them overcome challenges related to user adoption and sales traction. The consultancy's approach is tailored to each client's unique needs, providing actionable insights and recommendations that lead to successful product differentiation.