Digital Innovation Group

London, Farringdon, United Kingdom

Performance marketing and technology with global reach

Digital Innovation Group operates as a performance marketing and technology group with an extensive international network. The agency specializes in digital marketing and media solutions, offering services such as strategy and content planning, multilingual search, and social and performance advertising.

The group provides technology and transformation services, focusing on implementing organization-wide performance marketing programs. Their expertise includes programmatic buying, SEO, and content marketing, demonstrated through successful projects like SAS's European SEO and content marketing and Canon's programmatic and content marketing initiatives.

With a team of 450 in-house experts, Digital Innovation Group has worked on notable projects such as the Nat Geo Kids website and performance advertising for World of Warcraft. Their efforts have led to achievements like the global first-page ranking for SAS and impactful campaigns for brands like Diadora and WASH & GO.

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SERVICES

Capabilities

Services

What these services involve

Ads Management
Planning, launching, and optimizing paid advertising across major platforms.
Analytics & Reporting
Tracking, dashboards, and reporting that ties marketing activity to outcomes.
Content Marketing
Content strategy and production designed to attract and convert audiences.
Conversion Rate Optimization
Testing and UX improvements that increase leads and sales from existing traffic.

Agency details

Team size
500+ people

About this agency on Agency List

Digital Innovation Group holds an Agency List Score of 98 out of 100.

That score is higher than 99% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Digital Innovation Group in September 2026, reading 7 pages published on digitalinnovationgroup.com.

The score reflects what Digital Innovation Group had published by that date; anything published since has not been read.

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