Drawing From Memory is a branding and design agency dedicated to nurturing the next generation of beauty brands. Founded by Jen and Sharon, who bonded over their fine art studies at the Rhode Island School of Design, the agency combines strategic expertise with fine art roots to create brands that fully inhabit their unique identities across digital, retail, and beyond.
The agency's approach is identity-driven and collaborative, focusing on building beauty companies rooted in values and beliefs that motivate customers and drive brand loyalty. Their process includes phases such as creating core brand identity, building brand structure, and developing strong brand positioning. They also focus on visual elements like logo and design, ensuring the brand is ready to meet its audience.
Drawing From Memory has worked with a range of clients in the fashion, beauty, and luxury lifestyle markets, including Mass Color, Physicians Formula, and Lip Smacker. Their work is aimed at an educated, aspirational, female audience, and they offer visionary brand leadership that is informed, pure, and passionate.