Dunnhumby

Agency List Score

Enhancing retail and brand strategies with customer data science

dunnhumby helps retailers and brands perfect the science of shopping by unlocking the value of data to create engaging customer experiences. As a Customer First business, they focus on growing profits and efficiency through advanced data science.

Their services include category management, assortment optimization, and price and promotions strategies. The Retail Media Platform and Customer Strategy & Insights are designed to enhance loyalty and personalization. dunnhumby also provides data consulting and shopper insights to support informed decision-making.

With a proven track record, dunnhumby has collaborated with clients like Coop Norge and Nestlé, using customer data to drive sales uplift and improve shopper satisfaction. Their solutions aim to foster growth and enhance customer loyalty for retailers and brands alike.

SERVICES

Capabilities

Agency details

Team size: 500+ people

About this agency on Agency List

Dunnhumby holds an Agency List Score of 79 out of 100.

That score is higher than 72% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Dunnhumby in September 2026, reading 4 pages published on dunnhumby.com.

The score reflects what Dunnhumby had published by that date; anything published since has not been read.

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