Edge Digital

Edge Digital, based in Raleigh, NC, works with clients in cleaning services, medspa marketing, regenerative medicine and stem cell therapy, medical practices, contractors, and home remodeling. The agency's service list spans technical SEO, local SEO, Google Ads and Meta Ads management, custom website design, landing page design, and managed web hosting, giving clients in these trade and healthcare-adjacent niches a single point of contact for search visibility and paid campaigns alike.

The agency is organized around defined roles rather than a single generalist team: Eric Erickson and Kim Adamof founded the company and lead operations and marketing respectively, Greg Borchardt directs website development, Phillip Worrell manages SEO, Taylor Taufalele runs social media, and Susan Koontz and Fredrick Otto handle content operations and writing. That structure covers the build (web design and hosting), the acquisition side (SEO and paid ads), and the content and social components clients in home services and medical marketing typically need to run alongside their sites.