AGENCY LIST

FCB Aotearoa

Auckland, New Zealand
Visit fcb.co.nzExplore service market

Global campaigns for L'Oréal, Xbox, Chevrolet, Mastercard and McDonald's

McCann builds its work around a stated philosophy of "Truth Well Told," applying it across clients that range from automotive to fast food. Its portfolio includes L'Oréal Paris' "The Final Copy of Ilon Specht," Chevrolet's "100 Years of Chevrolet," and Mastercard's "Inclusive by Design," alongside Xbox work such as "The Everyday Tactician" and "Cheeky Controller."

Other named campaigns span Aldi's "Kevin the Carrot's Christmas Mission," McDonald's "Not for First Dates," Just Eat's "Did Somebody Say," Prada's "Paradigme," Puck's "Recipe for Change," and Kids Help Phone's "Help." The client list reflects a mix of global consumer brands and cause-driven organizations, with campaign titles suggesting a focus on distinct, named creative concepts rather than recurring ad templates.

8
SERVICES

Capabilities

Category

Advertising

Services

What these services involve

Ad Operations and Trafficking
Ad Operations and Trafficking for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.
Audio and Podcast Ads
Audio and Podcast Ads for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.
Brand Campaigns
Brand Campaigns for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.
Creative Concepting and Production
Creative Concepting and Production for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.

Local service markets

Agency details

Team size
500+ people

How FCB Aotearoa scores 39 on Agency List

The Agency List Score rates each listing out of 100 across four equally weighted areas. It measures the strength of the agency's listing and public signals — not the quality of its work.

Presence & Maturity

22 / 25

How complete and how recently maintained this listing is.

  • Has a detailed written overview.
  • Has a tagline summarising what the agency does.
  • 5 of the core profile fields are filled in.
  • Profile details were updated recently.
  • No founding year on record.

Relevance & Capability

9 / 25

How clearly the agency's specialism and services are classified.

  • Assigned to a primary category.
  • No individual services listed.

Credibility & Trust

8 / 25

Contactability and verification signals that show a real business.

  • Listing ownership is not yet verified.
  • A working website is on record.
  • A contact address on the agency's own domain is on record.
  • No phone number on record.
  • Location is on record.

Authority & Proof

0 / 25

Independent proof of work: reviews, published projects and awards.

  • No published reviews yet.
  • No published project work yet.
  • No awards recorded.

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About this agency on Agency List

FCB Aotearoa is listed on Agency List as part of our global directory of professional agencies. Profiles are compiled using a combination of agency-submitted information, publicly available data, and Agency List classification systems.

This page reflects the most current information available for FCB Aotearoa and may evolve as additional data is verified or updated.

Local context

FCB Aotearoa operates in Auckland, New Zealand serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

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Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.