Fifty

London, EC1V 0NA, United Kingdom

AI-driven audience intelligence for media strategy and growth

Fifty operates as a technology-first media partner, leveraging proprietary data and AI to deliver strategic media planning and activation. Their platform, powered by Living Intelligence, combines deep human understanding with technology to provide insights that drive measurable growth for brands and agencies.

Fifty offers services such as media planning and execution, audience strategy and insights, and real-time reporting and optimization. They enable brands to engage directly with their audience, using natural language to explore how they think and act, which informs media strategy and creative decisions.

Fifty has demonstrated success across various sectors, including sports, gaming, and entertainment, with case studies highlighting significant achievements like scaling media investment and optimizing budgets for record-breaking commercial success.

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About this agency on Agency List

Fifty holds an Agency List Score of 97 out of 100.

That score is higher than 96% of the 36,920 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Fifty in September 2026, reading 5 pages published on fifty.io.

The score reflects what Fifty had published by that date; anything published since has not been read.

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