FPP

Newcastle, United Kingdom

Optimizing shopper potential with brand and category initiatives

FPP is an independent shopper marketing agency with over 35 years of experience in solving shopper problems. The agency operates globally with offices in Newcastle, Leeds, Geneva, and Dubai, and is known for its talented and curious team that seeks to unlock potential value in every project.

FPP specializes in creating brand activations, category initiatives, and innovation and engagement experiences. They work with manufacturers and retailers to design strategies that enhance brand performance and grow category impact. Their expertise includes product campaigns, brand direction, and crafting content that engages key partners.

The agency has worked with notable brands such as Arla, Loctite, Kinder, Starbucks, and Zespri, demonstrating their ability to deliver impactful shopper marketing solutions. FPP's approach focuses on optimizing shopper potential in every interaction, ensuring that clients see and feel the benefits of their work.

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About this agency on Agency List

FPP is listed on Agency List as part of our global directory of professional agencies. Profiles are compiled using a combination of agency-submitted information, publicly available data, and Agency List classification systems.

This page reflects the most current information available for FPP and may evolve as additional data is verified or updated.

Local context

FPP operates in Newcastle, United Kingdom serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.