Franco

Detroit, Michigan, United States

Integrated communications with data-driven insights and creative expertise

Founded in 1964, Franco is a women-owned and led integrated communications agency based in Detroit, Michigan. The agency specializes in public relations, marketing, social media, advertising, and crisis management, serving clients in the consumer, healthcare, and technology industries. Franco is known for combining analytics and insights with relationships and instinct to craft effective communication strategies.

As a member of the Public Relations Global Network, Franco extends its reach and expertise globally. The agency is recognized with numerous industry awards, highlighting its focus on quality and innovation. Franco's services also include AI enablement, guiding clients through the adoption of AI technologies to enhance their marketing and communications efforts.

Franco's dedication to delivering impactful results is evident in its strategic approach, which integrates various media channels to maximize client engagement and visibility. The agency's expertise in diverse sectors ensures tailored solutions that meet the unique needs of each client, reinforcing its position as a leader in the communications industry.

62
YEARS IN BUSINESS
8
SERVICES

Capabilities

Services

What these services involve

Analyst and Awards Relations
Analyst and Awards Relations for pr and communications buyers. Clear scope, measurable outcomes, and reliable delivery.
Corporate Communications
Corporate Communications for pr and communications buyers. Clear scope, measurable outcomes, and reliable delivery.
Crisis Communications
Crisis Communications for pr and communications buyers. Clear scope, measurable outcomes, and reliable delivery.
Digital PR for SEO
Digital PR for SEO for pr and communications buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
51-200 people
Founded
1964 (62 years)

About this agency on Agency List

Franco holds an Agency List Score of 73 out of 100.

That score is higher than 52% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Franco in September 2026, reading 3 pages published on franco.com.

The score reflects what Franco had published by that date; anything published since has not been read.

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