GO LOCAL is a cooperative focused on enhancing the economic health of Sonoma County by promoting locally owned, independent businesses. Established in 2010, the organization aims to shift consumer and commercial purchasing towards local enterprises, thereby strengthening the local economy and quality of life.
The cooperative offers a range of services to its 400 business members, including marketing discounts, networking luncheons, and a local delivery platform in partnership with Trellus. For residents, GO LOCAL provides a rewards card offering exclusive discounts at member businesses, encouraging local shopping.
GO LOCAL also collaborates with Happening in Sonoma County to promote local events, providing a platform for entertainment, arts, and recreation. Their publications, Made Local Magazine and the Pocket Guide, further support local businesses by offering advertising opportunities and increasing visibility within the community.