GROUP 2 specializes in developing creative strategies and producing compelling results for a wide range of industries, including B2C, B2B, and non-profits. Founded in 1988, the Pittsburgh-based firm has over 35 years of experience in creating brand strategies, identity programs, print collateral, websites, and videos. The agency emphasizes the importance of strong creative and messaging to help brands stand out in today's dynamic digital world.
The core services offered by GROUP 2 include branding, logo design, website development, print design, animation, illustration, and video production. The agency prides itself on delivering cohesive marketing, graphic design, and branding solutions that align with clients' business objectives. GROUP 2's approach involves understanding business needs first and designing to meet those needs, ensuring a well-planned strategy that maximizes return on investment.
GROUP 2 has built long-term relationships with clients, some spanning decades, by focusing on creativity, cohesiveness, and chemistry. The agency's use of project management tools like Basecamp ensures efficient and timely delivery of projects. Notable clients include Mount Nittany Health, Giant Eagle, and Invent Penn State, reflecting the agency's ability to handle diverse and complex marketing initiatives.