Grupo Approach

São Paulo, SP, Brazil

Media relations, corporate communications, and brand positioning across press, digital, and influencer channels

Grupo Approach works across media relations, corporate communications, crisis communications, and brand strategy, with clients including Rock in Rig. The agency's site cites 172 thousand published articles and 7.5 billion reais in media valuation generated for clients, alongside 1,000 trained leaders and ESG reporting output of 50 reports and products.

Services extend beyond press and imprensa work into advertising, internal communication, sustainability, digital, influencer marketing, and data, reflecting a structure built around combining strategy, creative, and technology. Reported figures also include 26 million views on creator-cocreated content and 15 million social media engagements, pointing to activity spanning traditional press relations and influencer-driven digital campaigns.

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SERVICES

Capabilities

Services

What these services involve

Ads Management
Planning, launching, and optimizing paid advertising across major platforms.
Analytics & Reporting
Tracking, dashboards, and reporting that ties marketing activity to outcomes.
Content Marketing
Content strategy and production designed to attract and convert audiences.
Conversion Rate Optimization
Testing and UX improvements that increase leads and sales from existing traffic.

Agency details

Team size
201-500 people

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Local context

Grupo Approach operates in São Paulo, SP, Brazil serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

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Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.