Grupo Approach

Grupo Approach works across media relations, corporate communications, crisis communications, and brand strategy, with clients including Rock in Rig. The agency's site cites 172 thousand published articles and 7.5 billion reais in media valuation generated for clients, alongside 1,000 trained leaders and ESG reporting output of 50 reports and products.

Services extend beyond press and imprensa work into advertising, internal communication, sustainability, digital, influencer marketing, and data, reflecting a structure built around combining strategy, creative, and technology. Reported figures also include 26 million views on creator-cocreated content and 15 million social media engagements, pointing to activity spanning traditional press relations and influencer-driven digital campaigns.