Heads

São Paulo, São Paulo, Brazil

Creative media strategies and brand positioning for impactful communication

Heads Propaganda operates as a creative agency within the Brivia Group, the largest martech in Brazil. The agency focuses on activating all five senses to interpret the environment and generate strategic responses for brands. With a multidisciplinary team, they leverage creativity, strategy, and technology to understand market desires and consumer needs.

The agency offers a range of services including media planning and buying, brand strategy and positioning, and content strategy. They employ a unique approach by forming squads of specialists from diagnosis to creative delivery, integrating inputs from journalists, tech experts, and data scientists. This method ensures that projects are aligned with client goals and market trends.

Heads Propaganda has worked with notable clients such as Vivo, Itaú, and Nestlé, providing tailored solutions that focus on consumer-centric strategies. Their expertise in media and marketing is backed by a strong leadership team with extensive experience in the industry, ensuring effective communication and measurable results for their clients.

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SERVICES

Capabilities

Category

Advertising

Services

What these services involve

Media Planning and Buying
Media Planning and Buying for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
201-500 people

About this agency on Agency List

Heads holds an Agency List Score of 72 out of 100.

That score is higher than 25% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Heads in September 2026, reading 6 pages published on heads.com.br.

The score reflects what Heads had published by that date; anything published since has not been read.

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