HMA Intelligent Marketing

Monterey, California, United States
Verified

Hospitality-focused data platform and CRM for direct bookings

HMA Intelligent Marketing delivers a specialized customer data platform (CDP) and CRM services tailored for the hospitality industry. By integrating with leading PMS and booking engines, they provide unified and enriched guest profiles that empower hotels and resorts to execute targeted campaigns and automated journeys.

Their offerings include hotel CRM and email automation, booking recovery, VIP recognition, and portfolio-level reporting for hotel groups. HMA's data-first approach ensures continuous cleansing and identity resolution, which is essential for maintaining reliable guest data. This enables independent upscale and luxury hotels, as well as multi-property groups, to enhance guest engagement and loyalty.

HMA acts as a fractional marketing team, assisting with campaign execution and providing strategic guest history analysis. Their services are designed to support independent upscale hotels, resorts, and destination properties, helping them achieve a strategic advantage in the competitive hospitality market.

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SERVICES

Capabilities

Services

What these services involve

Data Hygiene and Sync
Data Hygiene and Sync for crm and revops buyers. Clear scope, measurable outcomes, and reliable delivery.
HubSpot Implementation
HubSpot Implementation for crm and revops buyers. Clear scope, measurable outcomes, and reliable delivery.
Lead Routing and Enrichment
Lead Routing and Enrichment for crm and revops buyers. Clear scope, measurable outcomes, and reliable delivery.
Process Design and Playbooks
Process Design and Playbooks for crm and revops buyers. Clear scope, measurable outcomes, and reliable delivery.

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