IMA

Leeds, UK, United Kingdom

Creating connections through advertising and retail activations

IMA is a creative agency focused on creating connections that people buy into, both emotionally and literally. With over 35 years of experience, they work with a range of clients from household names to ambitious start-ups, helping brands grow in salience and sales. As part of The Smollan Agency, IMA combines creativity with retail expertise to deliver impactful outcomes.

The agency offers a wide array of services including strategy, creative, brand experiences, retail design, media, social, partnerships, and production. Their approach blends global expertise with local relevance, ensuring that their work connects on a global scale while resonating locally. IMA's team of over 400 experts operates from 8 offices across 6 regions, providing world-class work with a local heartbeat.

IMA has collaborated with notable brands such as adidas, Autotrader, and Skyy Vodka, delivering projects that range from global campaigns to local retail activations. Their leadership team brings decades of experience in brand, retail, and digital, guiding their teams to deliver work that not only earns attention but also builds lasting relationships.

38
YEARS IN BUSINESS
2
SERVICES

Capabilities

Category

Advertising

Services

What these services involve

Creative Concepting and Production
Creative Concepting and Production for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.
Media Planning and Buying
Media Planning and Buying for advertising buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
201-500 people
Founded
1988 (38 years)

About this agency on Agency List

IMA holds an Agency List Score of 96 out of 100.

That score is higher than 90% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed IMA in September 2026, reading 6 pages published on ima.global.

The score reflects what IMA had published by that date; anything published since has not been read.

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