Incipia

Royal Oak, MI, United States

App marketing and ASO with data-driven strategies

Incipia was a mobile consulting and marketing firm established in 2015, dedicated to helping clients achieve their full potential through a holistic approach to app growth. The company focused on app store optimization and rankings algorithm optimization, managing advertising channels like Facebook, Google, and Apple, and providing analytics consulting.

Incipia delivered value by offering creative production and analytics services, including organic uplift, LTV analysis, and cashflow modeling. They worked with notable clients such as PeopleFun, Canva, Candywriter, Peloton, and Bird, achieving significant results like a 3x increase in scale for search accounts.

Despite concluding operations in February 2021, Incipia left a legacy of client-focused service and data-driven marketing strategies, led by co-founders Gabe Kwakyi and Greg Klein, who emphasized values like awareness, curiosity, courage, and humility.

11
YEARS IN BUSINESS
2
SERVICES

Capabilities

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Local context

Incipia operates in Royal Oak, MI, United States serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

Data notes

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